Michael Perelman: Steal This Idea
Michael Perelman is a fairly prolific left-wing economist. I noticed
several of his books, then looked him up in the library, finding this
one: Steal This Idea: Intellectual Property Rights and the Corporate
Confiscation of Creativity (2002, Palgrave Macmillan; paperback,
2004, Palgrave Macmillan). I have my own critique of various issues
in intellectual property, and consider it to be an important issue.
This is a useful book, but Perelman makes a critical mistake in treating
intellectual property as a single issue. It is, rather, an artificially
agglomerated set of laws, each with its own issues. (Richard Stallman
has lectured us to death on this point. The lack of any reference to
Stallman, or more generally to free software, is a shortcoming in the
book.) But while Perelman talks about intellectual property, for the
most part he means patents. And his critique of patents does go beyond
the usual norm to consider such issues as the negative impact of patents
on scientific research and the contribution they make to a culture of
secrecy and litigiousness.
The book has lots of case examples, especially on patents. One general
point is the role of intellectual property in increasing inequality both
within the US and throughout the world. This is one case where it may be
appropriate to generalize about intellectual property, since even such
innocuous properties as trademarks, backed by sufficient advertising and
an appropriate culture, have precisely that effect.
The selected quotes are mostly self-explanatory.
Some general statements (p. 3):
Today, matters are completely different. Intellectual property
covers just about everything. The system is riddled with overlapping
claims. The contemporary system of intellectual property, rather than
spreading information, creates a pervasive atmosphere of
secrecy. Litigation is becoming far more important than creativity. In
fact, I will show that intellectual property rights threaten to stifle
creativity. Taking a historical view, we can compare the system of
intellectual property to a stimulant that may well have promoted
economic and cultural progress in an earlier period, but now threatens
to exhaust creative activity.
Even in the arts, intellectual property rights offer very little to
the mass of creative artists. In contrast, intellectual property
rights grant enormous powers to corporations that distribute music or
run movie studios. These corporations typically wield their power to
the disadvantage of the artists, as well as society at large.
In science, intellectual property rights encourage secrecy and
wasteful duplication of effort. They hold back economic progress by
fostering inefficient monopolies. They encourage costly litigation
that dissipates an unimaginable amount of time and resources. Over and
above these problems, intellectual property rights pervert the entire
scientific process by undermining the traditional incentives to engage
in the basic scientific research essential to developing future
improvements in technology.
Actually, Perelman doesn't have much to say about the arts case.
The implication that copyrights benefit corporations at the expense
of artists is certainly true, but that doesn't mean that artists
don't benefit from copyrights, or that simply eliminating copyrights
would benefit artists.
On developed vs. developing countries (p. 6):
Internationally, a regime of intellectual property rights condemns
the poorest countries of the world to an even more disadvantaged
future. For example, the United Nations reports that in 1993, just 10
countries accounted for 84 percent of global research and development
expenditures. These same countries controlled 95 percent of patents
registered in the United States during the past two decades. The rich,
industrialized countries now hold 97 percent of all patents
worldwide. Compounding the inequity, more than 80 percent of patents
granted in developing countries belong to residents of industrial
countries. No doubt this situation has worsened in the intervening
years.
(p. 34):
Texas Instruments struck first. Typically license fees ran about 1
percent of revenues. In 1987, Texas Instruments raised its royalties
on chips to 5 percent. The company filed a suit against one Korean and
eight Japanese semiconductor companies, accusing them of infringing
semiconductor patents. The settlements yielded the company more than
$600 million in payments, according to a 1990 report. The company
became so aggressive in seeking royalties that by 1992 it earned $391
million in royalties, compared to an operating income of only $274
million.
Other companies are even more successful. For example, IBM's annual
report announced that the firm had earned more than $1.5 billion in
income in 2000 from its intellectual property portfolio.
(p. 36):
From the standpoint of exports alone, this emphasis on intellectual
property proved highly successful. In 1947, intellectual property
comprised just under 10 percent of all U.S. exports. By 1986, the
figure had grown to more than 37 percent. By the early 1990s, the best
estimate was that intellectual property accounted for well over 50
percent of exports from the United States. In 1999, U.S. exports in
the form of royalties and licensing revenue alone exceeded $37 billion
-- topping aircraft exports, at $29 billion, and telecommunications
equipment. Moreover, the trade surplus in intellectual property -- the
exports minus imports -- is running at about $25 billion annually, and
growing. As already noted, IBM alone enjoyed worldwide licensing
revenues that exceeded $1.5 billion, according to its annual report
for 2000. These figures exclude payments for physical goods, such as
computer chips, which also embody intellectual property.
On radio patent conflicts, which the US Navy had worked to manage
during WWI (pp. 51-52):
Once World War I was over, the litigation recommenced. Between 1900
and 1941, a total of 1,567 infringement suits entangled 684 different
radio patents. These patent suits extracted a heavy price in terms of
technological development. Reviewing the history of the British radio
industry, one writer observed with a notable understatement that radio
manufacturers in Britain wasted "a lot of ingenuity" during the 1920s
devising circuit arrangements that reduced the royalties that would
otherwise have to be paid to British Marconi. Although radio tube
technology advanced in the process, this progress would have been much
greater had researchers not directed so much energy to working around
existing patents.
(p. 60):
Cadtrack was headed toward bankruptcy in 1983 when the head of
licensing at IBM called to discuss the possible licensing of a patent
for moving a cursor on a screen. In 1985, [Cadtrack CEO Eugene]
Emmerich went to the board of his company and suggested that the
company get out of the production business. The company then laid off
all of its employees and concentrated on collecting revenues from its
patent. By 1997, when the patent finally expired, he had signed deals
worth about $50 million with 400 companies.
Emmerich was proud that only one company refused to take Cadtrack's
license -- Commodore. He boasted, "So we took them to court and got a
permanent injunction barring sales of their computers in the U.S. When
that happened, their creditors called in their loans and they went
bankrupt. That little patent of ours put Commodore out of
business."
The latter paragraph helps explain why IBM brought up the issue of
the patent in the first place. While it may seem to have added to IBM's
costs, thereby cutting into profits, the net effect was to drive one
of IBM's major PC competitors out of the market. Perelman doesn't go
into this sort of strategy, but IBM has played this game before. In
fact, their initial success in mainframes was at least in part based
on their licensing of early computer patents: while IBM's competitors
were busy suing each other over patents, IBM advanced to dominate the
market.
(pp. 83-84):
The researchers who developed the transistor were not doing pure
science. A 1931 paper had already laid out the basics of a quantum
mechanical model of a solid semiconductor. Their work was not merely
applied, either. It was something in between. The history of the
transistor also illustrates how important accidents can determine
intellectual property rights. A team at Purdue University was within
weeks of discovering the transistor.
If AT&T had been free to use its intellectual property rights
in the transistor the way contemporary firms can and do, modern
technology would be far less advanced than it is today. Merges and
Nelson have written:
Because of an antitrust consent decree, AT&T was foreclosed
from the commercial transistor business. . . . [As a result] AT&T
had every incentive to encourage other companies to advance transistor
technology, because of the value of better transistors to the phone
system. AT&T quickly entered into a large number of license
agreements at low royalty rates. Many companies ultimately contributed
to the advance of transistor technology because the pioneers patents
were freely licensed instead of being used to block access.
Because of government intervention, intellectual property rights
did not limit the revolutionary potential of the transistor as they
might have. Richard C. Levin, economics professor and later president
of Yale University, speculated some time ago that the computer
industry might not have developed if AT&T had not been forced to
license the transistor to all comers.
(p. 102):
In this world, academic careers rest on the ability to land
corporate or government (mostly military) contracts. Researchers can
either work at the behest of corporate "donors" or attempt to become
independent by seeking out profitable discoveries either to patent or
to use as the basis for their own firms.
The legal system is bending over backward to accommodate such
practices. Today, when a biologist can patent a sequence of genetic
material or a mathematician can patent an algorithm, money rather than
the acclaim of colleagues becomes the coin of the realm. Researchers,
who once worked in the open to win recognition from their peers, now
shroud their research in secrecy in the hope of striking it rich.
(p. 133):
Dean Baker of the Center for Economics and Policy Research made a
few rough calculations concerning the costs of intellectual property
in the pharmaceutical industry. Presently, people in the United States
spend close to $100 billion a year on prescription drugs. In the
absence of patent protection, Baker estimated that the cost of these
drugs would fall to less than $25 billion -- a savings of more than
$500 a year for every household in the country. By contrast, the
proponents of deregulation in the airline, trucking, and
telecommunications industries put the gains from each of these
policies in the neighborhood of $10 billion to $20 billion
annually.
Yes, but what about the great medical advances that arise out of
the efforts of these companies? Dean Baker observed:
According to its own data, the pharmaceutical industry funds only
43 percent of medical research in the United States. The federal
government funds close to a third of all medical research, primarily
through the National Institutes of Health. Universities, private
foundations and charities account for the rest. These other methods of
funding research have a proven track record. This research has
produced a long list of major medical breakthroughs, including the
discovery of penicillin, the polio vaccine and AZT (though not its use
as an AIDS treatment). In just the past two months, NIH researchers
developed a vaccine that will prevent the transmission of AIDS through
breast-feeding, and a use for aspirin for people undergoing heart
surgery. The industry is presently spending approximately $20 billion
a year on research. Some portion of this spending, probably in the
neighborhood of one-third, is devoted to researching copycat drugs. But
in the absence of the patent and the amount of research spending that
would have to be picked up in the absence of patent protection comes
to approximately $13.3 [b]illion a year. This amount is approximately
equal to what state and federal governments could expect to save on
Medicare and Medicaid payments for prescription drugs in the absence
of patent protection. . . . In other words, this would allow the
patented price of drugs to fall to a free market price that on average
would be less than 25 percent (and in many cases less than 5 percent)
of the patent-protected price.
The quote actually says $13.3 million, but the math and logic argue
for billion. Cost is actually only one issue here. Public funding of
pharmaceutical development would also entail public testing, which
would make it harder to hide dangerous complications -- indeed, it
would pretty much eliminate the motivation to cover them up. That in
turn would limit liabilities, a big expense for the industry in its
own right. Public research would also put more emphasis on cures and
vaccines, which are economically less profitable to the industry than
long-term palliatives.
(p. 156):
Federal officials have not challenged the industry in this
respect. In fact, they have not even bothered to keep track of the
products, including drugs, that have profited from federally funded
research. A 1995 study done at MIT found that of the 14 new drugs the
industry identified as the most medically significant in the preceding
25 years, 11 had their roots in studies paid for by the
government. In 1999, a preliminary report by the inspector general's
office of the Department of Health and Human Services found that as
many as 22 percent of discoveries financed by the federal health
institutes were not reported by universities, as is required. More
than 2,000 inventions developed with government money were reported to
the health institutes last year, but officials told the New York
Times that they had no idea which, if any, companies had licensed
those inventions, or how they were being used.
(p. 159):
Like most forms of public investment, public health has suffered
from terrible neglect in the United States. In the words of Laurie
Garrett, author of a panoramic study of the decline in public health:
"It took centuries to build a public health system, and less than two
decades to bring it down. Once the envy of the world, America's public
health infrastructure was, at the end of the twentieth century, indeed
in a shambles.
The full consequences of erosion of the public health system will
not be felt until the nation faces an emergency, such as the rapid
outbreak of a dangerous epidemic for which the system is not
prepared. The anthrax scare of 2001 should have brought home this
point.
(p. 160):
The history of tetraethyl lead, the poisonous gasoline additive
that has since been banned, brings together a number of threads in this
book, including the point I just mentioned about the rationality of
preventing rather than curing illness. Intellectual property rights
were a central factor in the initial development of this lethal
product. The early research on gas additives actually favored alcohol,
which could be made from agricultural waste products. The opportunity
to gain a monopoly through patent rights was the main advantage of
lead-based additives.
(pp. 177-178):
But information, a major constituent of intellectual property
rights, is not scarce. As Kenneth Arrow recently noted, "Patents and
copyrights are social innovations designed to create artificial
scarcities where none exist naturally." In spite of the efforts to
make information artificially scarce, economists realize that
information differs from scarce goods, such as detergents or canned
soups.
These scarcities, however, serve no social purpose whatsoever. In
fact, using the market to exclude people from access to information is
self-defeating. It does not increase the supply of information. It
only spreads ignorance. Nor does my consumption of information detract
from the access of anybody else; it may even add to the pool of social
information, possibly creating an advantage for others. As a result,
fields of research are very different from agricultural fields. While
exclusivity is imperative in the farmer's field, it makes no sense
whatsoever in science. After all, the more information that I gather,
the more potential information is available to you.
For example, if you let me read your book or use your computer
program, you may benefit from sharing the fruits of my experience. In
fact, unlike so-called rivalrous goods, which can be used up, the more
that people partake of the supply of information, the greater the
total stock of information becomes. In short, using information can
spawn more and better information. For instance, as a scientist learns
more about her field, she has more to share with others. While
scientists might compete with each other for the priority of a
finding, the discovery of one enriches
all. [ . . . ]
I cannot emphasize this point enough: The concept of scarcity is
absolutely irrelevant to information. The more the law restricts
people's access to information, the less information will be
available.
One might also point out that the classic theory of markets, per
Adam Smith, assumes perfect information. As such, efforts to limit
information only serve to subvert market efficiency.
(p. 182):
Most economists make the case for awarding intellectual property
rights to the "owners" of information by applying one side of the
logic of public goods. They accept that in competitive markets prices
fall toward marginal costs and the marginal cost of information is
zero. At a zero price, firms would not have an incentive to produce
information because they could not make a profit for their
efforts.
Such economists conclude that the solution is to treat the
information as intellectual property, thereby converting a public good
into a monopoly. In making this case, they ignore the other half of
the logic of public goods; namely, the central proposition of economic
theory, which maintains that efficiency is maximized when goods sell
for their marginal costs. Habitually caught within the narrow confines
of their economic models, these economists content that the monopoly
is required to provide the incentive to create information.
I'm struck here by the either-or logic: that the only alternatives
are free information and monopoly. Since monopolies are generally,
and properly, understood as inefficient, economists should go out
of their way to devise methods that provide a marketable value for
information without locking it up in a monopoly. Such methods are
possible; e.g., mechanical licensing for radio performance of music.
Alternatively, one could devise systems to promote the creation of
free information, putting a value on its creation as opposed to its
marginal cost. That so many economists hasten to support monopoly
just goes to show that their fundamental instinct is to rally behind
the status quo.
(p. 187):
[Paul] Samuelson laid the framework of treating such goods as
quasi-public goods by insisting that goods can be more or less
rivalrous, falling along a continuum. For example, if a software
program costs a few cents to reproduce, it is not entirely
non-rivalrous, even though it has much more in common with a public
than a private good. In this respect, Samuelson showed that it should
be treated as if it were a public good.
While Samuelson was correct to insist on the inefficiencies caused
by treating public goods as private goods, he missed a larger
dimension of the problem: namely, that the privatization of public
goods can distort the nature of the goods themselves, or even the way
that they are produced. For example, the scrambling of television
signals creates an inefficiency that harms society, but the damage
arising from this practice may seem minimal.
I'll write more about this in the future, but briefly I don't see
any justification for patent protection, even if it could be modified
to limit the worst abuses of monopoly grants. There may be a few minor
instances where privately funded research would be abandoned without
the promise of a patent payoff (e.g., in pharmaceuticals), but those
cases could easily be remedied with a little public funding, and the
public information sharing and the ability to build on each other's
advances would be a positive advance that patents currently preclude.
In most other cases there is no value whatsoever. Indeed, patents are
often no more than an artificial means of legally enforced inequity.
Other intellectual property issues are more vexed, and need to be
sorted out case by case. But the one thing they do have in common is
that they are all cases of creating property by legal fiat as opposed
to by possession or obligation. As such, there is no necessary reason
that they exist. So such cases need to justify themselves as serving
some public good as well as private benefit. Mostly, those cases come
down to how people get paid for work. Copyrights, for instance, help
to support artists, and they have the advantage of doing so in an
unpolitical way, but they are not the only way to motivate artists.
posted 2007-09-26
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